Success Story 4

Brand New Agent Experiences 884% ROI in First Year with Leads on Demand™

Highlights:

ROI 884% | Database 3,066%

Paolo Castellano,
Broker

Paolo Castellano started with Leads on Demand™ as a brand-new Sales Representative. Without any previous sales or real estate experience, he earned $120,118 in GCI with Leads on Demand™ in his first year.

LOD Results:

Paolo had earned 884% ROI in his first year. Within his second year, he had topped that and increased his volume by 128%.

884% ROI in his first year with Leads on Demand™

2.08% Closing ratio with LOD

30x increase in brand awareness

Lead database totaled 1900+ new leads

How did he do it?

Leads on Demand™ – Gold Leads Annual Plan

See plan details»

“My first year in real estate, my ROI was 884% utilizing Leads on Demand™”

Paolo Castellano

Broker

Challenges

Generate new business & build a database from scratch

Closing internet leads with no previous training/experience

Compare ROI on internet leads vs. alternative advertising

Solutions

Leads On Demand

Product: Gold leads pay-as-you-go

Purpose: Generate business/database

Benefits:

  • Get any number of leads in any city
  • Gold leads is LOD’s mid product
  • Measurable and predictable results, backed by Google
  • Guarantees include:
    • Lead exclusivity
    • 24 hour turn around time
    • 100% real (fake leads returned)
    • Guaranteed to be in the city requested

Remarket via Facebook + Instagram

Product: Remarket FB + IG Monthly

Purpose: Reinforce brand, Ice breaker prior to contact

Benefits:

  • Extremely cost effective
  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse Facebook & Instagram
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

 Training

Product: LOD University

  • Completed all 2 mandatory courses

Purpose: Improve closing techniques

Benefits:

  • Agents are prepared before they make that first contact
  • Agents learn how to convert leads at 5% from A to Z
  • Must pass the Script & Lead Protocol courses to work live leads


Leads On Demand

Products: Purchase Gold leads pay-as-you-go

Benefits:

  • Gold leads is LOD’s mid-tier Leads On Demand product
  • Measurable and predictable results, backed by Google
  • Guarantees include:
    • Lead exclusivity
    • 100% real (agents can return fake leads)
    • Guaranteed to be in the city requested

Remarket Via Google

Products: Remarket via 90% of Internet monthly

Benefits:

  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse 90% of the Internet
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Remarket via YouTube

Product: Remarket via YouTube monthly

Benefits:

  • Elicit business from existing leads and website visitors
  • Video commercial played as they watch YouTube
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Remarket Via Social Media

Products: LOD Univeristy

  • Completed the 2 mandatory courses 
  • Concentrated efforts on the outbound script & objection handling

Benefits:

  • LOD University is a series of online courses developed by industry leaders.
  • Agents learn how to convert leads at 5% from A to Z
  • Must pass the Script & Lead Protocol courses to work live leads.

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